diracktion_edited.jpg

DIRACKTION

Digital is accessible 24 hours a day, therefore we adapt

Our methodology involves continuous measurement and analysis. Knowing that the digital world is all about context and content, we stay relevant by implementing the full-circle digital framework.

infographic.png

OUR SERVICES

FULL CIRCLE
DIGITAL MARKETING

Every people have a vision of a better world. We certainly believe it. Hence, we’re always trying to view our brand or our clients from a different perspective. Together with our clients, we collaborate to create a social market results, that also have a positive impact for the planet. Because it becomes our goal to make the world a better place.

services-1.png
Digital Roadmap Creation

Roadmap will provide the organization/company with the most effective digital strategy, and the essential how-to’s to actually achieve digital goals and objectives.

  • Analysis on brand, competitor, market & audience,

  • Setting digital goals (aligning with business objective), defining digital asset role & function,

  • Setting the infrastructure (team, technology, SOP, policy),

  • Planning the roadmap activity,

  • ROI review & the continuous roadmap improvement.

Digital Platform Creation
services-2.png

Web & mobile development of brand’s assets should be adapted with the user behaviour and customer centric technology.

  • User analysis,

  • Web/apps concept and roadmap,

  • Architect the information, UX strategy,

  • Content development, User Interface Development,

  • Efficient programming, comprehensive testing & analytics.

services-3.png
Digital Driven Campaign

Digital Driven Campaign can lead your communication & marketing activies to the next level of engagement, where it can be integrated to your offline strategy.

  • Analysis on brand, competitor, market & audience,

  • Creating campaign concept & big idea,

  • Setting digital & Social media strategy,

  • Digital & social media campaign management,

  • Comprehensive measurement.

Online Community Management
services-4.png

Online community management is both art and science. We manage people & customers to guide them into brand evangelist.

  • Define community roadmap & aligning it with business objective,

  • Build & grow community, create & manage editorial plan,

  • Community asset (social media, forum) optimization,

  • Comprehensive Measurement.

Digital Public Relation

Digital Public Relation embraces the power of digital to tell the brand story. For the outcome, Digital PR is optimizing the earned media.

  • Key message development,

  • Channel, community & key opinion mapping,

  • Brand PR strategy & program,

  • Online reputation measurement.

services-5.png
REV02-RACKwebsite_Infografik02-contentma

Content Marketing is the art of communicating with costumers & prospect without selling (non-interruption/pull marketing). We are creating and distributing valuable content to attract, acquire, and engage with the target audience.

Content Marketing
Online Database Management

Integrated with e-Commerce Strategy. Puts the Customer at the Centre of the Universe.

RACKwebsite_Infografik-09.png
RACKwebsite_Infografik_InboundStrategy-F
Inbound Strategy Framework